Client Believe Athletics | Services Video + Photography + Digital Retouch | Makeup Gilda Rose | Model Xuan Lan | Ecommerce Model Xuan Lan | Assistants Albert & Pau

Campaign for the new Believe Athletics collection in collaboration with Xuan Lan.

Promotional shoot with Xuan Lan as the model, featuring a minimalist style, aiming to showcase the strong points of the new designs for the yoga practice.

We made the campaign video for the collection, a making-of style video where Xuan Lan explains what has inspired her and all the contributions of the new designs.

For the ecommerce photoshoot, we worked with Rocio, a yogui model. We used two background colors and a more active and fun acting style.

View the making of